Fli is a budgeting app designed to simplify finances for millennials saving for something big. I designed the UX to accommodate users streaming accounts from multiple banks and included toggle data visualization features to help users understand their money best. Similar to its minimal and simple UX goals, I designed the UI to be clean and modern, with visual elements that elevate the app’s features.
Key words: simple, trustworthy, clean
Market research, user journey mapping, UX design, brand strategy, UI visual design
*Work performed as a student project.